Friday, 24 April 2009

Are you a diagonal thinker?

Heard yesterday about a new tool developed by the IPA (trade association for advertising) which helps you to discover whether you are a diagonal thinker. That means that you have good lateral thinking skills (creative) as well as good linear thinking skills (logical). The advertising industry is looking for people who have both and are therefore diagonal thinkers. Apparently the online test takes about 75 minutes. See

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